Design that works as hard as you do
Your brand should feel like home to your people: welcoming, recognizable, and unmistakably you. At By Golly, we craft brands and websites that feel alive. Our work is rooted in strategy, infused with authenticity, and built to help you connect deeply with the people you want to reach.
[your next chapter starts here]
A strong brand goes beyond a logo or a color palette; it serves as the bridge between your vision and your audience.
I design with strategy at the core, so your visuals don’t just look good, they work hard for you: building trust, sparking recognition, and helping your business feel aligned with where you’re headed.
I partner with creative entrepreneurs, artists, makers, and founders who’ve outgrown their original positioning and are ready for a new brand that anchors in their expertise and attracts the clients they’ve been dreaming of.
Together, we’ll create a brand and website that meet you where you are and carry you forward.
choose your adventure
01 — Brand Visual Basics
A brand identity you can stand on.
A focused, handcrafted brand package that equips you with the essentials: logos, colors, typography, and supporting visuals that create a cohesive, professional look. Perfect if you’re just getting started or refreshing your existing brand.
Best for: Creatives and founders who need a strong visual identity to show up with confidence but aren’t ready for full messaging or web design.
Investment: Starting at $2,700
Deliverables
Client questionnaire + strategy session
Custom logo suite (primary + alternates)
Color palette + typography system
Supplemental visuals (icons, textures, or patterns)
Brand guidelines
02 — Brand Visuals + Voice
Your brand’s story, told with intention.
This package pairs visual design with foundational brand messaging so your identity looks sharp and speaks clearly. We’ll craft your language, story, and tone of voice, alongside a full visual system—so you have both halves of the brand puzzle working together.
Best for: Business owners who want both the look and the words to connect with their audience.
Investment: Starting at $3,900
Deliverables
Everything in Visual Basics, plus
Brand language + messaging workbook
Brand story + voice guide
Sample website Home or About page copy
2 collateral pieces (social templates, stationery, etc.)
03 — Brand + Website
The full handcrafted experience.
A full brand identity plus a strategic Squarespace website—designed to attract, guide, and convert your audience. This is the all-in-one option for founders who want to confidently step into the next stage of business with everything aligned.
Best for: Busy founders who want a brand and website that’s cohesive, strategic, and done with care—all in one package.
Investment: Starting at $7,400
Deliverables
Everything in Visuals + Voice, plus
Website strategy call + content workbook
Custom Squarespace site (up to 7 pages)
Responsive design + stock image sourcing
Basic SEO setup + domain connection
Launch strategy + social kit
1 hr post-launch training call
-
1. Discovery
Before we start building, we’ll get clear on where you are now and where you want to go. Through a deep-dive call and questionnaires, we’ll uncover your goals, your audience, and the vision that drives your work. This step sets the direction for everything that follows.
-
2. Strategy
With your goals in hand, I’ll create a brand strategy that aligns your story, audience, and positioning. This is where we define the creative direction and outline how your visuals, messaging, and website will work together to help you stand out and connect.
-
3. Design
Here’s where it all takes shape. I’ll craft your brand identity, voice, and/or website design—always with your story at the center. Every logo, color, word, and page layout is designed with intention, so your brand feels cohesive and true to you.
-
4. Launch
Once everything is polished and ready, we’ll launch your new brand into the world. I’ll equip you with the tools, training, and resources you need to carry it forward with confidence—so you’re not just set up for today, but for the long haul.
Looking for something extra?
I also offer:
Custom illustration
Packaging + collateral design
Social media templates
Website copywriting
Build a brand that feels like home
Whether you’re starting fresh or leveling up, we’ll create a brand that feels authentic—and gets results.